Extented Validation

Is Extended Validation (EV) SSL Worth it?

A Look at the Green Bar of EV SSL

Many web site owners wonder if Extended Validation (EV) SSL certificates are worth the added cost, and extra time for validation. We often hear, “Oh, my customers don’t know what that is anyway, so they won’t care.” But consumers are getting educated, and want to do business with trusted companies. The Extended Validation green bar can turn into added revenues, as web site visitors have a choice. Chances are the customer found your web site from a search, and some of these visitors do understand security and will buy from the web site they can trust.

Here is a brief look at how Extended Validation (EV) SSL might be worth the added effort and expense to any business wanting secure web site transactions and gain added consumer confidence.

• Why EV SSL Means a Safer Web
• How EV Increases Online Profits
• How EV Can Reduce the Effectiveness of Phishing
• Making EV Application Fast & Easy